Story

Streaming industry news, how-to’s, and more Facebook Live for Churches and Religious Organizations

By William Lee | 06/29/2018 | Comments Off on Streaming industry news, how-to’s, and more Facebook Live for Churches and Religious Organizations

Many years ago, I asked a friend if he had heard of the then-popular social media website MySpace. His snarky response to my sincere question was: “I don’t know Tim, have you heard of the internet?” We shared a good laugh. I felt like an idiot. Obviously, today, I wouldn’t dare ask people if they’ve…

Build Live Video Streaming Apps With User Generated Content

By William Lee | 06/27/2018 | Comments Off on Build Live Video Streaming Apps With User Generated Content

When you’re building a new application or service offering, or adding new features to an existing one, there are multiple stakeholders to satisfy: The marketing team is begging for deeper customer engagement, the CFO wants to increase revenue and the board is looking for greater returns. Whatever your platform, incorporating user generated content with live…

Comments by customers about ClearCaster 1080

By William Lee | 06/26/2018 | Comments Off on Comments by customers about ClearCaster 1080

Below are comments by users about ClearCaster 1080. Elevator Speech: Wowza ClearCaster™ is purpose-built to deliver the highest quality streams on Facebook Live. Just plug it in, and ClearCaster auto-configures to provide professionals with the most reliable performance and best picture quality available on Facebook Live. The only way to broadcast crystal-clear 1080p to any page…

4 Tips for Sizing Streaming Server Hardware

By William Lee | 06/25/2018 | Comments Off on 4 Tips for Sizing Streaming Server Hardware

Sizing streaming media server hardware can be a difficult process. When people are asked how much server horsepower they want, answers usually include “as little as possible,” and “enough to get the job done.” This uncertainty is understandable; you don’t want to buy too much, but you don’t want to end up short, either. However, these…

The Best Interactive Video Platforms With User-Generated Content

By William Lee | 06/22/2018 | Comments Off on The Best Interactive Video Platforms With User-Generated Content

Today’s consumers turn to the internet to discover products and services. But with a growing number of brands competing for their attention on social media, apps and websites, how can yours stand out? In a word: authenticity. A staggering 86 percent of people say authenticity is important when choosing which brands to support, and 20 percent have…

You’re Crazy NOT to Be Facebook Live Streaming

By William Lee | 12/11/2017 | Comments Off on You’re Crazy NOT to Be Facebook Live Streaming

Maybe you’re wondering what all the fuss is about Facebook Live. You may be thinking, sure, it’s cool, but how does it apply to my business? Why should I be using it for my marketing efforts? In short: If you’re not streaming video to Facebook Live, you’re crazy. Why? The facts speak for themselves. These…

4 Reasons You’re Doing Facebook Live Streaming Wrong

By William Lee | 12/11/2017 | Comments Off on 4 Reasons You’re Doing Facebook Live Streaming Wrong

If you’re in the broadcasting, streaming media or video production industries, you know how important it is to stream to Facebook Live. Everyone is doing it, from The Washington Post to Sesame Street, and it’s now a crucial distribution channel for viewer engagement. As an expert, you may think you know all there is to know about Facebook…

Your Marketing Strategy Needs Facebook Live !!!

By William Lee | 11/16/2017 | Comments Off on Your Marketing Strategy Needs Facebook Live !!!

  Facebook Live is blowing up; it’s even more popular than YouTube among people who watch live-streams regularly. To learn more about how streaming video professionals are using this platform, we surveyed over 700 respondents—and their answers were illuminating. Here’s a look at the top findings from our Facebook Live Streaming Benchmark Report:   Want to learn…

Facebook and YouTube Neck-and-Neck in Live Stream Battle

By William Lee | 11/16/2017 | Comments Off on Facebook and YouTube Neck-and-Neck in Live Stream Battle

Live video streaming is a regular activity for half of online consumers in the United States, with breaking news the most popular category. The battle for video live streaming dominance is on, and so far neither Facebook nor YouTube has the lead. According to fresh data from research consultancy Magid, almost half of all online consumers…

Ultra Low Latency Streaming for When Every Second Counts

By William Lee | 11/14/2017 | Comments Off on Ultra Low Latency Streaming for When Every Second Counts

For a growing number of app developers and streaming professionals, one thing is crucial for engaging users: fast delivery. And not the 18-45 seconds of latency typical of common HTTP delivery methods, but near-real time speeds. Nearly 80 percent of respondents to one of our recent surveys said they need sub-10-second delivery to end-users, and…